One of the most recognized turkish ‘atmosphere makers’ the guitarist Erdem Helvacioglu has a recent work with the American label New Albion – known for its strong productions in the avant area of ‘new age’. Using basicly his acoustic guitar he creates an ‘environment’, seeking at the same time from the ‘lifeless’ machines and the software, leading roles. Working in real time, without overdubs, pre – recorded material, the Turk composer acheives the self-evident – to be heard exaclty on the moment he plays, offering, that is, hi sinspiration and ideas directly to the... consumer. Today that the ‘perfect product’ has become a fetish, occupying in a 24hours basis the ‘science’  of marketing, some people know the way to embody the ‘mistake’ and touch the ‘absolute’. 

Contacts www.newalbion.com, www.erdemhelvacioglu.com

Phontas Trousas